BEDMINSTER, N.J.-Bell Atlantic Mobile announced it has seen a 100-percent increase in its digital customer service activations in the three months since it launched the DigitalChoice SingleRate pricing plans.
The plans, which feature monthly access pricing starting at $40, have proven popular with consumers, with nearly 50 percent of new subscribers choosing the $40- and $60-a-month plans.
“We’ve obviously struck a chord here with the consumer market,” said Jack Plating, Bell Atlantic Mobile’s executive vice president and chief operating officer. “This year we’ve expanded our digital network to cover nearly all the people living in our East Coast territory and DigitalChoice SingleRate is bringing new subscribers on at a perfect pace.”
Customers can use their existing handsets or choose a Bell Atlantic Mobile digital phone.
