WOBURN, Mass.-Boston Communications Group Inc. announced a contract renewal for prepaid wireless services with Canadian carrier Rogers AT&T Wireless.
“We are pleased to continue our relationship with Rogers AT&T Wireless,” said E.Y. Snowden, president and chief executive officer of Boston Communications. “They truly have embraced prepaid with aggressive offerings, competitive rates and effective marketing strategies.”
Rogers is Canada’s largest wireless provider with more than 2.6 million subscribers across the country.
“Our entrance into prepaid wireless immediately differentiated us from our competitors and is another way to demonstrate why Rogers AT&T Wireless is leading the wireless industry in Canada,” said Robert MacKenzie, vice president of product management for Rogers. “Boston Communications Group provides the features and services that enable us to maintain leadership in the growing prepaid wireless marketplace by providing all Canadians the opportunity to use the exciting service of prepaid wireless.”
