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Indian cellcos slash long-distance tariffs: Price war between GSM, WLL players gears up

NEW DELHI, India-Indian cellular companies on Thursday slashed mobile-to-mobile national long-distance tariffs by nearly one-third, in an obvious response to low tariff rates announced by Reliance, a leading limited mobility operator, last week.

The “one rate tariff” of 2.99 rupees (US$0.06) per minute for all mobile-to-mobile calls will replace the existing peak/off-peak hour and distance-based long-distance tariff structures and will be implemented by 10 leading private operators. Government-owned companies BSNL and MTNL may also follow suit.

“We cannot allow our market share to be churned away while a final decision is taken on limited mobility by the telecom disputes tribunal, due to the lack of an uneven playing field vis-

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