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Sony Ericsson, Sony Music align for ring tones

LONDON-Sony Ericsson Mobile Communications America and the Sony Music Mobile Product Group have aligned to offer ring tones based on popular music on Sony Ericsson mobile phones.

Beginning in the first quarter 2003, Sony Ericsson phones sold in the Americas will come with up to four polyphonic ring tones based on pop, youth, country and contemporary tunes, to be regularly updated.

“Our partnership with Sony Music Entertainment showcases our commitment to becoming the wireless mobile entertainment leader, ” said Nicky Csellak-Claeys, marketing communications manager for Sony Ericsson.

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