BOSTON-New research from Strategy Analytics predicts the location-services market could reach $8 billion in revenues by 2008, but carriers specifically need to move ahead with their delayed investment plans.
“Operators need to develop twin-track strategies for location content, offering location as a component within their branded portals, while selling on-location coordinates as a wholesale product to third-party developers,” said Philip Taylor, a senior analyst with Strategy Analytics.
Further, the group said location software providers will have to align themselves with infrastructure and platform vendors like Nokia Corp. or Openwave Systems Inc. to survive until the market picks up.
