LONDON-Wireless research and consulting company Strategy Analytics released a new report highlighting the somewhat darker side of the wireless data industry-wireless pornography. The firm said the market for wireless porn is not as large as some in the industry believe, and that it will only reach $1 billion by 2008.
“We believe the advantages of the mobile phone as a personal and discrete device for viewing pornography are overstated,” said Philip Taylor, a senior analyst with the firm. “The value of the mobile channel to the porn industry will be greater as a CRM-tool than as a distribution medium.”
The firm said the fixed Internet will largely satisfy the market, and that carrier’s shouldn’t get sidetracked on the issue. However, Strategy Analytics urged carriers to open their networks to all types of media, including adult entertainment, “as swiftly as possible.”