The GSM Association issued a call to the industry to speed the interoperability of multimedia messaging services across the world.
The group said it is working with the Open Mobile Alliance, the 3G Partnership Project and the vendor community to promote operator consensus and commitment to new standards.
“Our MMS Task Force has helped to agree operator needs and ensure they are incorporated in the industry standards,” said Rob Conway, the group’s head. “Now our Board wants the industry to connect by driving through their implementation and adoption so that more customers can enjoy the benefits of interoperable MMS services across networks, handsets and international boundaries.”
The call comes as wireless operators in Europe and Asia work to launch and promote their MMS handsets and services. Some have installed interoperability agreements with other operators, but analysts point out that full interoperability is needed for a successful service.
The GSM Association’s call also comes after the CDMA Development Group said it will work to ensure MMS messages from CDMA networks can be transmitted to GSM subscribers.
