OSLO, Norway-The Mobile Media Co. announced the acquisition of Cee.tv Format, a developer of interactive television shows and mass marketing applications.
Mobile Media said it will use content from 4-year-old Cee.tv to increase its multimedia message service offerings to consumers to Europe, Asia and North America. In addition to interactive shows, Cee.tv’s portfolio includes enterprise software for large corporations, which Mobile Media also hopes to exploit.
“We have over the last three years successfully developed a strong and attractive portfolio of interactive content with proof of concept in several territories,” said Steinar Braendeland, general manager of Cee.tv Format. “To get access to Mobile Media’s sales and distribution channels will help us reach into wireless-savvy markets.”