SEATTLE-Entertainment publishers Mforma Group Inc. and Glu Mobile are using tomorrow’s NFL season opener to tout their latest sports-themed wares.
Mforma has teamed with CBS SportsLine.com and the NFL on an updated offering that allows fantasy football players to manage their rosters from their handsets. The NFL-branded wireless application integrates functionality from the two sports Web sites, offering updated scores and fantasy statistics as well as enabling managers to add or drop players.
“It is a perfect application for mobile and a necessary extension to our online fantasy football products,” CBS SportsLine.com General Manger Steve Snyder said of the offering.
Meanwhile, Glu Mobile launched a new version of its sports information application Fox Sports Mobile. The software delivers instant play-by-play coverage of all NFL games, team schedules, injury reports and player statistics. The updated offering also can be used year-round to access information from college football and basketball, as well as professional sports leagues Major League Baseball, NASCAR, the NHL and the NBA.
