CINCINNATI-Regional operator Cincinnati Bell Wireless posted 4,100 net postpaid customer additions during the third quarter, which was a significant improvement on the 10,500 postpaid subscribers it lost during the third quarter of 2004. The carrier attributed the turnaround to new rate plans and improved network quality that drove postpaid churn down from 3.68 percent last year to 2.15 percent this year.
Despite the improved customer metrics, CBW’s revenues dropped from $66 million during the third quarter of 2004 to $58 million this year. The carrier noted growth in equipment and data revenues was offset by lower voice revenue and a reduction in roaming revenue related to Cingular Wireless L.L.C.’s acquisition of AT&T Wireless Services Inc. last year. CBW was previously an AWS affiliate, but following the Cingular/AWS acquisition the carrier was not renewed as an affiliate. It now has a nationwide roaming agreement with Cingular.
