NORTH HOLLYWOOD, Calif.—Walt Disney Internet Group is making more noise in advance of the launch of its planned mobile virtual network operator service this summer.
In February, the company launched a registration Web site for its Disney Mobile service. The site allows interested consumers to sign up for updates about the service.
This week, the company started a promotion that gives consumers a chance to win two Disney Mobile handsets and a year of service. Registered members of the Disney Mobile Web site are automatically entered in each weekly drawing, according to an e-mail sent to registered members of the site.
Registered users also can receive a limited-edition phone when they become a subscriber to the service, according to the e-mail.
Disney Mobile has so far offered little in the way of information for its upcoming MVNO service, including its services plans and handsets.