MENLO PARK, Calif.—LimeLife Inc. snared $10 million in Series B financing, the women’s mobile content publisher said.
U.S. Venture Partners led the round; other investors include Rustic Canyon Partners, i-Hatch Ventures and Monitor Ventures. LimeLife publishes casual games targeted at women; other planned offerings include applications for recipes, entertainment news, fashion tips and fitness tools.
The company said it will use the capital to broaden its marketing and publishing efforts.
“In the next year we will continue to grow,” said Kristin McDonnell, LimeLife’s chief executive officer. “We will strengthen our relationships with worldwide brands and distribution partners and aggressively publish new lifestyle and entertainment titles.”
