Motricity Inc. continued to fatten its wallet, snaring $32 million as part of “a larger funding round” that will gradually be disclosed over the next few weeks.
The latest round was led by Advanced Equities Inc. and joined by other existing investors. Motricity closed a $40 million round in April, and has raised more than $150 million since it was founded in 2001.
The company, which provides content and powers mobile storefronts, said it will use the cash to continue to expand its business. Motricity has unveiled a partnership with Universal Music Group to launch a short code-based campaign to hawk mobile content from the label’s artists.
