WHITE PLAINS, N.Y.-Nielsen Entertainment’s mobile division has launched its RingScan service to monitor the U.S. ringtone market.
The company said it will issue a weekly report of polyphonic, master and voice ringtone sales. The data also will begin appearing Dec. 9 in Billboard magazine.
Nielsen Mobile said it is compiling ringtones and full-length over-the-air music download sales data from carriers, aggregators and mobile entertainment retailers.