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Nielsen to report ringtone, OTA music sales

WHITE PLAINS, N.Y.-Nielsen Entertainment’s mobile division has launched its RingScan service to monitor the U.S. ringtone market.

The company said it will issue a weekly report of polyphonic, master and voice ringtone sales. The data also will begin appearing Dec. 9 in Billboard magazine.

Nielsen Mobile said it is compiling ringtones and full-length over-the-air music download sales data from carriers, aggregators and mobile entertainment retailers.

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