T-Mobile USA Inc. is attacking the machine-to-machine space with four SIM form factors to enable companies that want m2M solutions to use the one that best fits their needs, said John Horn, national director of M2M at the carrier. “Our strategy for many years in the U.S. has been to make us the easiest company to do business with,” Horn said in an interview with RCR Wireless News.
The strategy has paid off well enough that parent operator Deutsche Telecom is implementing T-Mobile’s strategy throughout its operations to more closely align so that it is easy for multinational companies to use T-Mobile’s international resources. “Germany had a lead in telematics and we benefited from that. Now we’re returning the favor,” Horn said.
Separately, Deutsche Telekom yesterday announced a new strategy that focuses on intelligent networks as the world moves from voice-centric wired communications to one surrounding broadband. “The industry is changing and we are transforming Deutsche Telekom,” said CEO Ren
T-Mobile USA's M2M strategy is 'to be easy to work with' : DT announces new focus on growth areas, outlines plans for T-Mo going forward
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