PCs archaic, mobile is the future declares NVIDIA

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Silicon is the key part of any platform, declared NVIDIA’s VP of mobile content Neil Trevett, speaking at an “apps everywhere” panel at MobileBeat on Tuesday.
Trevett, in charge of enabling applications on the supposing slew of upcoming NVIDIA smartphones and tablets said he believed anything from HD TVs to car infotainment systems would benefit from the “lots and lots of GPU goodness,” his firm’s Tegra chipset could provide.
“PCs will soon seem very archaic,” said Trevett, whose firm currently relies on the PC market to make a living. “Mobile computing is the future. Mobile is the web, the web is mobile, the two are really integral,” he continued.

Trevett outlined how NVIDIA was already working with German car manufacturer Audi, for instance, to install Tegra into every car the firm manufactured. “We’re working hard to make the Audi DT, the ultimate mobile device,” he said. “That’s one expensive Bluetooth headset,” quipped someone from the audience.
NVIDIA, like a multitude of others in the mobile space, is also banking on Google’s Android for its coming-any-day-now-really-we-promise superphones and tablets.
“For NVIDIA, coming from a PC perspective to the world of mobile, we really see the benefit of the open approach versus that of a closed one,” said Trevett, following up to clarify, “we really see the benefit of Android over Apple.” Not that Apple would have been an option, but just as an FYI to Jobs and the Cupertino crew.
“Android is going to be the Windows of the mobile world,” said Trevett adding, “did I just say that? Ooops, I’m going to get fired.”
Ultimately, Trevett told the audience, “the whole tech industry is going to win from the mobile trend,” and many opportunities lay ahead.
Talking privately to RCR Unplugged later on, Trevett confided that while one could never dismiss either Intel or Microsoft, it was clearly ARM and Google currently leading the race, and NVIDIA was backing the latter two as the winners.
So where were all these NVIDIA smartphones, superphones and tablets we’ve been promised for months and months then? “Well, there’s the Kin,” Trevett said, concluding jokingly with, “…oh, oops.”