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@ Verizon Wireless' iPhone event: Ross Rubin of NPD Group

NEW YORK – After taking some time to check out the demo units of the new CDMA version of the iPhone 4, RCR Wireless News caught up with Ross Rubin, executive director of industry analysis at NPD Group. Rubin talked about the confidence Verizon Wireless is showing in its 3G network by offering hotspot capability on the device at launch, which contrasts with how long it took AT&T Mobility to open up the tethering option to its iPhone customers last year. He also expects this new iPhone 4 to primarily attract Verizon Wireless customers, though he does expect some customers to leave their existing carriers to go with an iPhone on Verizon’s network as well.

ABOUT AUTHOR

Matt Kapko
Matt Kapko
Former Feature writer for RCR Wireless NewsCurrently writing for CIOhttp://www.CIO.com/ Matt Kapko specializes in the convergence of social media, mobility, digital marketing and technology. As a senior writer at CIO.com, Matt covers social media and enterprise collaboration. Matt is a former editor and reporter for ClickZ, RCR Wireless News, paidContent and mocoNews, iMedia Connection, Bay City News Service, the Half Moon Bay Review, and several other Web and print publications. Matt lives in a nearly century-old craftsman in Long Beach, Calif. He enjoys traveling and hitting the road with his wife, going to shows, rooting for the 49ers, gardening and reading.