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Netflix to distribute Televisa programs

Online film-rental service Netflix and Mexican broadcaster Grupo Televisa have agreed to a partnership where Netflix will distribute Televisa soap operas and other programs. The TV broadcaster will provide about 3,000 hours of shows a year.

In a statement, Televisa said this was an important first step plan to monetize its content library, which today includes more than 50,000 hours available for distribution through digital media. The firms haven’t disclosed the terms of the deal.

Netflix has announced it will expand to 43 countries throughout Latin America by the end of this year. Members in the region will be able to access Netflix in Spanish, Portuguese, or English, depending on their preference. Netflix counts around 23 million members in the United States and Canada, and it’s the world’s leading Internet subscription service for enjoying movies and TV shows.

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ABOUT AUTHOR

Roberta Prescott
Roberta Prescott
Editor, Americasrprescott@rcrwireless.com Roberta Prescott is responsible for Latin America reporting news and analysis, interviewing key stakeholders. Roberta has worked as an IT and telecommunication journalist since March 2005, when she started as a reporter with InformationWeek Brasil magazine and its website IT Web. In July 2006, Prescott was promoted to be the editor-in-chief, and, beyond the magazine and website, was in charge for all ICT products, such as IT events and CIO awards. In mid-2010, she was promoted to the position of executive editor, with responsibility for all the editorial products and content of IT Mídia. Prescott has worked as a journalist since 1998 and has three journalism prizes. In 2009, she won, along with InformationWeek Brasil team, the press prize 11th Prêmio Imprensa Embratel. In 2008, she won the 7th Unisys Journalism Prize and in 2006 was the editor-in-chief when InformationWeek Brasil won the 20th media award Prêmio Veículos de Comunicação. She graduated in Journalism by the Pontifícia Universidade Católica de Campinas, has done specialization in journalism at the Universidad de Navarra (Spain, 2003) and Master in Journalism at IICS – Universidad de Navarra (Brazil, 2010) and MBA – Executive Education at the Getulio Vargas Foundation.