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Nvidia shows off Tegra 4 in Android gaming device

Nvidia is calling its Tegra 4 chipset the world’s fastest mobile processor, and the company was excited enough by the product to build a device to show it off. Project Shield is a wireless gaming device that plays both Android and PC games.

“I think there’s been a lot of boundaries around consoles … you buy into a certain console and you’re kind of locked there, and we felt the need to be opened up a little,” said Doug MacMillan, Nvidia’s marketing director for Tegra. “I think we felt there was a hole. Gamers want that gaming experience to be unleashed a little bit. … So Shield is wide open – you’ve got any Android game, any Steam and PC games, it’s really what gamers want.”

MacMillan said the Tegra 4 chip is made for gamers because of its 72-core graphics processing unit. “With that much GPU proessing power it enables amazing things in texures, shading, HDR gaming in terms of light effects and that kind of stuff, lots of real-time physics rendering on mobile devices,” he said.

Project Shield doubles as a full-fledged Android device, capable of performing the same functions as an Android tablet. At CES 2013, Nvidia engineer Aaron Gilroy demonstrated the device for RCR.

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Martha DeGrasse
Martha DeGrassehttp://www.nbreports.com
Martha DeGrasse is the publisher of Network Builder Reports (nbreports.com). At RCR, Martha authored more than 20 in-depth feature reports and more than 2,400 news articles. She also created the Mobile Minute and the 5 Things to Know Today series. Prior to joining RCR Wireless News, Martha produced business and technology news for CNN and Dow Jones in New York and managed the online editorial group at Hoover’s Online before taking a number of years off to be at home when her children were young. Martha is the board president of Austin's Trinity Center and is a member of the Women's Wireless Leadership Forum.