Lauding the ability to converse with inanimate objects used to provoke eye-rolls of disbelief or even apathy. Now, it is a comfortable notion for most in the modern world to consider voice more as a staple than as a “neat” feature on mobile devices – voice has quickly become the cornerstone of many consumer device experiences, whether as part of an intelligent virtual assistant or the primary interface of smaller, smarter consumer electronics. However, there is another voice evolution underway that is perhaps underestimated by many in the market – a technology affectionately called: voicemail-to-text, which enables mobile operators to maximize the user experience based on specific scenarios or preferences using voice messaging.
Nuance is predicting significant growth in voice messaging services in 2015 among emerging markets as cloud-based voicemail-to-text makes it incredibly easy to bring these services to bear in a number of languages on a global scale.
Voicemail-to-text and visual voice messaging are revolutionizing the way many mobile consumers stay connected – notably in emerging markets like Latin America and Asia where voicemail infrastructures are minimal or nonexistent. In these markets, consumers are already accustomed to text messaging – and having to rely on antiquated voicemail systems would be a step in the wrong direction. However, by integrating cloud-based voicemail transcription as part of carrier voice services, it’s possible for carriers and service providers to deliver incredibly scalable voice messaging offerings that give consumers additional flexibility with how they stay connected.
And the benefits for carriers and service operators are paramount: more opportunities for call completion, additional value-added services and increased customer retention in markets that are largely prepaid subscription based. Net: Increased revenue opportunities that ultimately create a better consumer experience.
Editor’s Note: With 2015 now upon us, RCR Wireless News has gathered predictions from leading industry analysts and executives on what they expect to see in the new year.
