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Cloud growth set to impact ECM in 2016

Ovum predicts significant upheaval from cloud across the enterprise content management market

The enterprise content management space is set for significant upheaval in 2016, with a recent report from Ovum predicting the largest impact for the segment will come from increased reliance and use of cloud infrastructure.

In a report looking at key 2016 trends for the ECM space, Ovum said the market is currently witnessing a “period of rapid evolution,” noting larger vendors were slicing up their portfolios into “smaller, more manageable solutions using a best-of-breed approach.” Despite those moves, the market is set to see cloud, content analytics, the security of content, and increased concern over compliance and governance risks shape the market in 2016.

Specifically, Ovum cited five “key trends that will impact ECM in 2016,” including disruption as vendors adopt a solutions approach; new opportunities emerging from cloud deployments; content analytics providing greater understanding of how content is being used and its value to organizations; records management and “e-discovery” provisioning becoming an important aspect of compliance and governance strategies; and information rights management and encryption being used to secure content.

“ECM vendors are moving to a solutions approach, which will put organizations in control of building their own ECM systems with a large choice of solutions from both specialist vendors and major ECM vendors,” explained Sue Clark, senior analyst of information management at Ovum and author of the report. “The growing use of mobile devices is making it more difficult to monitor and control what employees do with corporate content. It is therefore important that organizations implement the right tools to control what actions employees can take with content.”

Clark added the increased use of cloud platforms will impact deployment models and show increased adoption as the year progresses.

“For many organizations, this will be the first cloud-based ECM system they will deploy and it is a good way of testing the water as far as cloud is concerned,” Clark said. “Therefore, in 2016, consider implementing enterprise file sync and share as a way of providing employees with the means to share and collaborate on content.”

Ovum noted a recent survey of organizational attitudes towards ECM in the cloud indicated a high percentage of respondents had already implemented some form of ECM in the cloud, and that 69% of those surveyed intended to tap public cloud deployments for their ECM platforms within the next three years.

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