Austin-based GXC, offering an Industry 4.0 twist with cellular mesh technology, is recruiting operators, resellers, and distributors to sell its private 5G system to US enterprises. It has announced a new partner program with sale discounts, marketing support, qualified leads, technical support, and staff training, and a promotion for new members to fast-track their membership up the sales tiers, in four levels from ‘authorized’ to ‘platinum’ partner status.
The firm offers a rival private 5G system, comprising core and radio systems, plus management software, to the likes of Athonet, Celona, Druid Software, and Nokia. It is selling to US enterprises in CBRS spectrum, and claims a unique position by virtue of patented full-duplex cellular mesh technology to connect nodes wirelessly. GXC is the “only provider to offer private cellular mesh technology”, it claims.
The GXC Onyx management platform is geared for both indoor and outdoor private 5G mesh networks. It wants managed service providers (MSPs), value added resellers (VARs), value added distributors (VADs) as channel partners. GXC, founded in Texas in 2016, called it “among the most comprehensive of channel initiatives in the private cellular industry”.
It said it delivers an “efficient path to increase revenue and pursue margin-rich opportunities by delivering state-of-the-art private cellular”. The firm already claims a roster of technology providers, systems integrators, and industry consultants, plus resellers. The promotion runs through the end of July; interested parties can sign up here.
Allen Proithis, chief executive officer at GXC, said: “Given the growing demand for reliable connectivity in industrial environments, we are confident that partners can successfully leverage GXC to serve this expanding customer base and remain relevant to customers that continue to seek reliable, secure, and cost-effective connectivity solutions to support their essential business processes.”
Writing in these pages earlier this month, Hardik Jain, chief technology officer at GXC, talked about the intelligent supply chain, and said its “fundamental enabler” is private 5G. “Warehouses, factories, plants, and other facilities are beholden to fast and efficient processing of data. A network not up to the task can quickly hinder performance, resulting in inefficiencies and mediocre-to-no impact on operations as envisioned at the time of investments.”
At the end of 2023, Proithis responded to an article in The Wall Street Journal in October that implied 5G has failed by suggesting its yardstick is wrong. He wrote: “The critical question is not about how many people are using 5G but about what they can with 5G today that they couldn’t do before. The answer to this question reveals the value of 5G [and] exposes [how] businesses [are] embracing [it] to create competitive advantage.”