SAN DIEGO-Macromedia will distribute Flash-based applications for BREW-enabled wireless handsets under an agreement announced Friday at Qualcomm’s 2005 BREW Conference.
The San Francisco-based developer said it has signed on as an Elite member of the BREW Alliance Program and will offer applications for the 30 million Flash-enabled handsets coming onto the market.
“The line is blurring between feature-rich content on PCs and on mobile phones and devices as we see technologies like Flash make their way to the wireless realm,” said Gina Lombardi, senior vice president of marketing and product management for Qualcomm Internet Services. “Macromedia’s decision to provide Flash-based services for the BREW solution will allow us to combine the power of two proven technologies.”
Also at the conference, Digital Orchid, which produces branded sports and entertainment applications for wireless users, said it has teamed with Major League Baseball Advanced Media (MLBAM) to deliver baseball-themed content to sports fans in 23 Latin American countries. The offering will include wallpapers, ringtones and statistics for users with BREW phones.
“We are very excited to partner with Digital Orchid to distribute wireless Major League Baseball-focused content to our fans in this important region of the world,” said Alex Pigeon, director of international business development for MLBAM.
