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MusiKube partners with Shazam for audio recognition

NEW YORK-MusiKube announced a new deal with Shazam Entertainment to add audio recognition technology to its music recognition and discovery service. NMK Inc. is the company behind the MusiKube brand.

NMK promised to launch a new music service across multiple carriers later this month. However, the company previously promised a commercial launch early last year.

“Partnering with Shazam provides NMK with an unrivaled music identification solution that enables us to rapidly bring this exciting capability to the U.S. market,” said Sunjay Guleria, NMK’s chief executive officer. “Music recognition is the logical first step into turning everyday mobile phones into personal music search and discovery tools. Our solution allows consumers to capture, buy and create their own personalized music ‘wish lists’ that are accessible anywhere, anytime.”

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