REDWOOD SHORES, Calif.-Most U.S. telecom companies are not tracking and assessing their competitors around the world, according to a new study.
Two-thirds of more than 300 North American executives surveyed admit they have not instituted any formal practices to determine what the competition is doing, especially in China and India, according to the study conducted by A.T. Kearney and two other organizations.
“U.S. companies risk falling behind global forces that are shaping the competitive landscape in technology and telecommunications,” said John Ciacchella, vice president in A.T. Kearney’s high-technology practice. “The shift from enterprise to consumer, new global players from China and India, industry consolidation, and next wave technologies, such as VoIP, digital media, 3G, broadband to the home and Wi-Fi/WiMAX, are all factors driving big dislocations in the market.”
