AT&T Mobility is set to further enhance its Mobile Share plans, announcing it was set to unveil a 300 megabyte and two gigabyte option later this week. The carrier’s Mobile Share plans, which allow up to 10 devices to share a bucket of data, currently begin at 1 GB before skipping up to 4 GB.
The new 300 Mb plan will be priced at $20 per month, with customers then paying a per-device fee depending on which device is accessing the data. AT&T Mobility did not release pricing on the 2 GB plan, but currently charges $40 per month for 1 GB and $70 for 4 GB, so figure the 2 GB plan will fall neatly in between. The plans will continue to offer the unlimited voice and messaging services that are available on the current Mobile Share plans.
AT&T Mobility rolled out the Mobile Share plans just under a year ago, following in the steps of rival Verizon Wireless, which unveiled its Share Everything plans in June 2012. Verizon Wireless currently charges $50 per month for 1 GB of shared data and $60 per month for 2 GB of data.
The plans were initially scrutinized for their convoluted pricing schemes that included a handful of tiers depending on the device accessing the bucket, but have since gained strong adoption from consumers. Verizon Wireless recently reported that 36% of its customer base was on the Share Everything plans at the end of the second quarter. AT&T is set to announce second quarter results on July 23.
Windows for GoPhone
AT&T Mobility also announced it was set to begin offering the Nokia Lumia 520 smartphone through its GoPhone prepaid platform, which will be the first device on the at platform running Microsoft’s Windows Phone operating system. The device is set to launch July 26 for $100.
The Lumia is compatible with AT&T Mobility’s HSPA-based network. The carrier recently opened up its LTE network to its GoPhone platform with the launch of the Samsung Galaxy Express smartphone running Google’s Android operating system.
AT&T Mobility recently launched its Aio Wireless offering in select markets, offering a broad selection of smartphones with rate plans that do not require a contract. AT&T announced earlier this month plans to acquire no-contract wireless operator Leap Wireless, which offers services under the Cricket brand.
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