BEIJING-Consultants CCID, affiliated with China’s Ministry of Information Industry (MII) and Analysys Consulting, a partner of the Gartner Group, published conflicting figures on China’s handset market in the third quarter.
CCID listed the rankings as Motorola (28.9 percent), Nokia (25.7 percent), Samsung (7.4 percent), TCL (6.8 percent) and Siemens (5.1 percent). Analysis listed the rankings as Motorola (26.1 Percent), Nokia (19.5 percent), TCL (11.5 percent), Samsung (10.3 percent), Ningbo Bird (7 percent) and Siemens (5 percent).
China Daily’s Business Weekly reports that TCL spent CNY94 million (US$11.4 million) on advertising at China’s central CCTV station, followed by Nokia (US$9.1 million) and Motorola (US$5.4 million). Ericsson has scaled back its advertising spending on CCTV to US$785,000.
Top domestic producer TCL said sales in the first nine months of the year soared to 4 million handsets from 660,000 during the corresponding period of 2001. The company has an annual production capacity of 12 million handsets. TCL is one of China’s major television manufacturers.
