ALEXANDRIA, Va.—The Personal Communications Industry Association (PCIA) announced John Sherlock, its chief operating officer, will give the morning keynote address at the Wireless Arena Marketplace Strategies 2002 conference, scheduled for April 4 in Arlington, Va.
Sherlock plans to focus on growing opportunities for use of advanced wireless applications by enterprise users.
“Industries such as transportation, financial services, retail and professional services have great need of wireless technology to increase efficiency, save money, build revenue and improve ROI,” said Sherlock. “The increased productivity and strength of these major industry sectors is great for the economy and great for the wireless industry.”
