Local search provider go2 Media launched a mobile Web site centered on Sunday’s Academy Awards.
The site, http://oscars.go2.com, targets 18- to 34-year-old consumers with photos and art from nominated films, mobile polls for nominees in major categories and a promise of coverage during the event. The move follows other event-driven efforts from go2 including sites focusing on the 2008 elections and X Games.
“Go2 understands its users and will continue to deliver simple, usable channels that allow consumers to access the information they crave,” said go2 CEO Rob Adler.
Go2 opens envelope on mobile Oscars site
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