A lawsuit seeking class action status has been filed against Apple Inc. (AAPL) that accuses the company of allowing apps to transmit personal data to ad networks without users’ consent.
Apple’s Unique Device Identifier (UDID) can’t be blocked by users and some applications are using that mechanism to allow advertising networks to track downloads and app usage, according to the complaint.
“Some apps are also selling additional information to ad networks, including users’ location, age, gender, income, ethnicity, sexual orientation and political views,” the suit reads, according to Bloomberg.
The suit, which was filed on behalf of Jonathan Lalo, also names a series of applications as defendants. The suit was filed in U.S. District Court, Northern District of California in San Jose.
Apple gets tangled in data privacy suit
ABOUT AUTHOR
