Does this scenario sound familiar? A premier wireless retailer has great locations, robust handset selection, top-notch agents and an advanced in-store experience – it is the model for retail success … until you look behind the counter and find:
The correlation between loyalty and customer experience is being brought to the forefront of organizations looking to improve their performance. Any organization can achieve nominal improvements
Most communication service providers use data the same way they’ve been using it for years – to drive business processes; enhance network efficiencies; and identify solutions for challenges such as revenue
For marketers, it’s highly important to understand individual customer behaviors to reward them with personalized offers. However, getting to know your customer base is only the first part of the equation.
Every operator knows that customer loyalty and retention are critical to bottom-line performance. But, to implement proactive loyalty and retention initiatives, operators must be able to
How will increasingly detailed service intelligence and network data change the game for wireless service providers? Of late, it seems like everyone from traditional equipment manufacturers to testing companies to BSS/OSS software vendors are making service and network assurance claims to help carriers defend...
Regional operator C Spire signed a deal with NetCracker Technology to provide the operator with a BSS solution to consolidate its billing, customer account and service activation needs. Terms of the deal were not released.
NetCracker noted the deal will meld C Spire’s billing services...
Communications service providers are deploying LTE networks, increasing the available bandwidth to their customers and finding that their existing models for revenue growth are not applicable
Carriers are realizing that what was once a problem confined to data centers and enterprise data networks, is now a problem for service providers as well. That problem is “big data.”
Is your network providing maximum value for you and your customers? It’s not an academic question, considering that in 2013, ABI Research estimates that North American mobile operators will spend a collective $10.5 billion on LTE and other network upgrades.
Mobile operators can become digital lifestyle providers by extending the reach of policy management “everywhere.”
Uploading photos to Facebook, tweeting, downloading YouTube videos, browsing the Web, using applications on your smart phone – they all mean something to a mobile operator’s bottom line. In all...
LTE brings a variety of new opportunities, but also sophisticated requirements and issues for which operators should plan. Operators’ challenges range from 700 MHz B-Block “use it or lose it” requirements,
Announcing another free Wi-Fi service for a New York neighborhood this week, Mayor Michael Bloomberg made an interesting point: “Keep in mind. Somebody’s got to pay for the Wi-Fi,” the mayor said.
Fixed-mobile convergence, a previously popular trend towards seamless connectivity between fixed and wireless telecommunications networks, will come to an end.
As mobile data consumption continues to skyrocket, service providers must constantly evolve in new and innovative ways to enable subscribers to engage with mobile data without fear of unexpected expense.
There is a lot of talk about how operators should court non-traditional customers, but little information exists on how to actually monetize operators’ assets. Beyond the networks,
In the United States and many other countries, more than half of the population now has a smartphone. And regardless of whether they own a smartphone or a feature phone, most people use text messaging
The mobile Web is exploding.According to a recent Comscore study entitled “State of the U.S. Internet,” mobile Internet users will surpass desktop Internet users by 2014.
Being in the telecom industry for many years has given me numerous opportunities to smile. For instance, just the other day a mobile operator PR guy was quoted as saying,
A 2011 U.S. government study determined 32% of homes no longer used landlines – instead preferring to use a mobile phone as their home contact number. With this trend gaining momentum, wireless service providers,
ORLANDO, FL—What parts of operations and business support systems (OSS/BSS) should carriers move to the cloud? Should they use a private, public or hybrid cloud? These are tough questions that telecom operators are looking to answer while planning their future use of the cloud....
We need to update our thinking about the application function, an incredibly powerful yet under-valued element in mobile data networks. The AF could improve the quality of experience for mobile data
Interconnect carriers and least cost routing models play an important role in sending voice calls around the globe. It is also commonly accepted that the benefits of LCR are worth the cost
Attitudes toward mobile data traffic tend to be very different in developed markets compared to emerging markets. As a result, so are the attitudes toward network optimization. In developed markets,
