If you want a marketing platform that offers reach, ease of entry, targeting and interactivity, then text marketing has it all.
Mobile and Wireless Industry Reports
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Ringtone is part of a three-year campaign to normalize condom use in India. And it’s actually quite catchy.
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Those tunes that play while you wait for someone to pick up are expected to generate $4.7 billion in revenue for mobile operators by 2012, according to new research.
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Enterprise demand for broadband access will continue to grow with China and India leading the way, a report from research firm Ovum said.
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Google has launched another round in the PR battle over American white space, with a new website asking visitors to sign a petition to convince the FCC to allow unlicensed …
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Companies give insufficient focus to the mobile Web, according to Hugh Griffiths, director of mobile at Microsoft. “At the very least, brands have an opportunity to create a great experience …
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The electronics retailer continues to consider various options for the future, as it remains committed to its plan to restore the company to profitability.
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Luxury retailer becomes the first of its kind to try on mobile-shopping capabilities in its quest to satisfy the impulses of every Silicon Valley CEO.
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Nokia and travel information company Lonely Planet said Tuesday they are joining forces to sell maps and city guides that can be accessed on mobile phones.
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Privacy advocates’ concern over what Apple will do with iPhone user data may be overblown, industry experts say
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After much waiting and wondering, Android developers finally got a real response to their gripes about the mobile phone OS’s lack of direction: Google released an Android SDK beta update …
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A partnership with Where.com means that owners of select Garmin navigators can use the devices to find lower gas prices and tell their Facebook friends where they are.
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A study from ABI Research predicts the market for femtocell semiconductors could top $1.8 billion 2013, from $72 million this year, growing at an annual compound growth rate of more …
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An annual University of Michigan survey drops Yahoo to the second spot. Google’s customer satisfaction improved 10.3 percent over last year.
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Many people are familiar with the coffee shop’s Wi-Fi, while others even know how to set up a simple home network. Pretty much everyone, however, knows that Wi-Fi is what …
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The first Bluetooth headsets were simple mono devices, designed to sit in one ear as you took a call on your mobile phone. However, as handsets has developed into sophisticated …
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Picture whipping out your cell phone and catching up with “Lost” or “Jeopardy,” or watching the local 11 o’clock news, all for free. You can do this with an imported …
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Australia’s ‘Big Four’ are revitalising their core banking systems to enable real-time transactions for increasingly online and mobile customers, experts claim.
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Today Visa and eight financial institution partners announced a new pilot program whereby Visa cardholders can receive SMS alerts directly on their phones whenever there is activity on their account.
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The following list includes venture capital and other investments into wireless companies announced during the past week. The value of the investment is included when available.—AirDio: Ambient Sound Investments invested …
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A judge has ruled against SiRF Technology’s request to re-examine an earlier ruling that Broadcom has not infringed against the company’s patents.
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The company’s geo-location platform has clear implications for advertisers since ads can be targeted to user locations.
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iPhone 3G reception issues were reported in 32 states across the U.S., and while Apple has yet to officially acknowledge the problem, technical support staffers are well aware.
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AT&T’s Premier Enterprise Web site is now selling Apple’s popular handset online for $199 and $299 with a two-year contract.
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T-Mobile will be the first carrier to offer a mobile phone powered by Google’s Android software, according to people briefed on the company’s plans. The phone will be made by …