Creating Intelligent Spaces with Wi-Fi – an interview with Purple – Wi-Fi NOW ep 54

On This episode of Wi-Fi NOW, Claus Hetting talks with Krista Geiger, Partner Channel Sales, US & Canada for purple. The discussion covers purple’s strategy to monetize public wi-fi through improved customer experience, geo location tools and targeted offerings. In particular targeting stadiums and convention centers is one of purple’s leading use cases for monetizing wi-fi.