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Home - Comscore - Page 3
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Comscore

  • 2008 could be a long walk for mobile ad market

    by RCR Wireless News March 11, 2008
    by RCR Wireless News March 11, 2008

    Advertisers are already tightening their belts as the economy downshifts into a possible recession. And the mobile ad space — which is struggling to move beyond the embryonic state — …

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  • Margins Check: end of Quarterlife, Google’s Sites, ad recession, and more

    by RCR Wireless News March 4, 2008
    by RCR Wireless News March 4, 2008

    Editor’s Note: Welcome to On the Margins, a feature for RCR Wireless News’ weekly e-mail service, Mobile Content and Culture. Every week, the RCR Wireless News staff considers events in …

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  • Music on the move: Artists looking at mobile to reach fans

    by jscarbo November 17, 2007
    by jscarbo November 17, 2007

    Performing artists are increasingly looking to mobile to prop up flagging recorded music revenues. And record labels are increasingly being left out of the loop. Digital offerings such as ringtones …

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  • Nightmare on Madison Avenue : As wireless Web use surges, advertising fears mount

    by jscarbo June 2, 2007
    by jscarbo June 2, 2007

    The Internet is rapidly evolving from a desktop experience into a multi-platform phenomenon available on the go and around the world. Carriers, publishers and marketing firms are just hoping advertising …

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  • ‘Transitioners’ most likely to subscribe to mobile Internet service

    by jscarbo January 27, 2007
    by jscarbo January 27, 2007

    A study released last week by comScore Inc. found that cellphone subscribers aged 25 to 34 were the most likely demographic to access the Internet on their mobile phone.For purposes …

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  • Hedgehogging

    by jscarbo January 20, 2007
    by jscarbo January 20, 2007

    Hedge*hog*ing v. Interrupting conversations in an office environment by poking your head over the top of the cube. Awesome factoid of the week: A consumer survey last week from comScore …

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  • Study: Coverage still king

    by jscarbo January 16, 2007
    by jscarbo January 16, 2007

    Wireless subscribers still covet broad network coverage-and will switch carriers to get it, according to a new survey of mobile users by comScore Networks. About 27 percent of survey respondents …

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  • The next net neutrality debate

    by RCR Wireless News November 6, 2006
    by RCR Wireless News November 6, 2006

    There’s much discussion here and overseas-especially overseas-about Internet governance, a succinctly ambiguous description apt to be at the core of controversy for years to come. The Internet governance issue has …

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  • Study: Europeans visit wireless Web more often than Americans

    by RCR Wireless News October 23, 2006
    by RCR Wireless News October 23, 2006

    LONDON—European mobile consumers are far more likely to access the wireless Web than their U.S. counterparts, according to new figures from digital media measurement firm ComScore Networks. The company found …

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  • ComScore says wireless Web has 10 million users

    by Reily Gregson August 29, 2002
    by Reily Gregson August 29, 2002

    RESTON, Virginia, United States-According to new findings from ComScore Networks, the audience for the wireless Web is becoming big enough that digital marketers should stand up and take interest. According …

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  • Telephia works toward standard measurements: As wireless Web tracking takes off

    by Reily Gregson December 4, 2000
    by Reily Gregson December 4, 2000

    As wireless Internet traffic becomes more of a reality, more and more firms are expected to pop up interested in measuring that traffic. Media Metrix is perhaps the most popular …

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  • Telephia expands into untethered Internet access monitoring

    by Reily Gregson October 23, 2000
    by Reily Gregson October 23, 2000

    Noting the importance of wireless Internet and data services to wireless service providers, along with Goldman Sachs findings that more than 50 percent of all Web access will be delivered …

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Edtior's Picks

NTN update: Senate preps China ban; certification and testing; Starlink operators and geopolitics
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NTN update: Senate preps China ban; certification and testing; Starlink operators and geopolitics
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AI-RAN – “not front-of-house stuff” (Telco Diary)
AI-RAN gets real – Optus claims major gains with Ericsson 

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