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ESPN, Amp’d detail MVNO rollout plans

SAN FRANCISCO-Several highly anticipated mobile virtual network operators last week revealed plans to begin rolling out services in time for the upcoming holiday shopping season. One of the biggest names in the burgeoning space, ESPN Inc., said it plans to begin offering its sports-themed...

ESPN to launch wireless service with Sanyo EV-DO phone

ESPN Inc. today announced it will unveil its first mobile phone and limited service later this year, teaming with Japanese handset maker Sanyo Electric Co. Ltd. to offer a high-resolution EV-DO-capable multimedia handset that offers users real-time access to sports content such as...

ESPN renews MLB deal including wireless content

BRISTOL, Conn.-ESPN renewed rights to Major League Baseball across its many platforms through 2013 with an eight-year, $2.4 billion deal announced this week.The pact builds on baseball's current agreement with the cable giant and soon-to-be mobile virtual network operator, allowing ESPN to broadcast clips...

MVNOs should buy spectrum in large markets

To the Editor, One significant differentiator for MVNOs (Aug. 8 "Different looks" editorial) would be to acquire a channel or two of 2.5 GHz spectrum to gain greater flexibility in future product offerings. Just 5.5 megahertz in the top NFL markets might dramatically improve...

Brightpoint wins distribution deal with ESPN Mobile

PLAINFIELD, Ind.-Mobile virtual network operator ESPN Mobile signed an agreement with Brightpoint North America L.P. for Brightpoint to provide integrated logistics services to ESPN Mobile. Services include inventory management, custom packaging, reverse logistics and fulfillment services.ESPN expects to launch its MVNO service early next...

Brightpoint wins distribution deal with ESPN Mobile

PLAINFIELD, Ind.-Mobile virtual network operator ESPN Mobile signed an agreement with Brightpoint North America L.P. for Brightpoint to provide integrated logistics services to ESPN Mobile.Services include inventory management, custom packaging, reverse logistics and fulfillment services.ESPN expects to launch its MVNO service early next year...

ESPN Mobile taps Comverse for wireless data

NEW YORK-ESPN Mobile has tapped Comverse Technology Inc. to handle its wireless data services, the planned mobile virtual network operator said. Comverse will provide and support software and hardware to the MVNO to allow subscribers to download content, access data and browse mobile Web...

House of Mouse to offer cell service

The big mouse is finally loose in the wireless house as the Walt Disney Co. announced plans to launch a family-oriented mobile virtual network operator wireless service using Sprint Corp.'s nationwide network. The decision has been expected for some time and follows a similar...

Disney to launch family-oriented MVNO via Sprint

OVERLAND PARK, Kan.—Following months of speculation, the Walt Disney Co. finally announced plans to launch a family-oriented wireless service using Sprint Corp.’s nationwide network.The Walt Disney Internet Group, which will oversee the newly formed Disney Mobile service, said it plans to offer wireless voice...

MVNOs compete for lucrative wireless youth market

The coming surge of mobile virtual network operators will target virtually every demographic, from ethnic groups to sports fans to rural users. But no group of consumers is being courted as much as America's youth. As wireless enters the multimedia era, the market of...

Sprint inches toward DO launch

Sprint Corp.'s planned launch of CDMA2000 1x EV-DO-based high-speed wireless data services continues to inch ahead as the portion of the carrier's Web site aimed at business users included preliminary coverage maps and information on its "high-speed data service" early last week. The maps,...

BREW attendees get MediaFLO preview: Technology not as polished as rivals

SAN DIEGO-Qualcomm Inc. offered industry an early look at its MediaFLO mobile TV technology in conjunction with its BREW developer's conference here. The demonstration showed MediaFLO can transmit streaming video, but also revealed the technology isn't as polished as rival offerings like DVB-H and...

ESPN Mobile chooses Visage

SAN FRANCISCO-ESPN has tapped Visage Mobile to support ESPN Mobile, the company's mobile virtual network operator service scheduled to launch early next year. Visage and Convergys Corp. formed an exclusive partnership in 2003 to integrate technologies from both companies to create an end-to-end MVNO...

ESPN Mobile chooses Visage for MVNO platform

SAN FRANCISCO-ESPN has tapped Visage Mobile to support ESPN Mobile, the company's mobile virtual network operator service scheduled to launch early next year. Visage and Convergys Corp. formed an exclusive partnership in 2003 to integrate technologies from both companies to create an end-to-end MVNO...

MVNOs next ‘it’ thing in wireless

The MVNO wave is building strength as a growing number of companies have announced plans to enter the wireless space using established operators' mobile networks. Analysts' note that while the wave is gaining momentum, an even stronger surge is expected in the next 12...

ESPN Mobile to use Convergys billing services

CINCINNATI-ESPN announced it will use billing services from Convergys Corp. for its ESPN Mobile mobile virtual network operator offering."We continue to focus on serving fans and creating the best experience we can, and we want to ensure the billing process runs smoothly for fans,"...

Basketball commentator Vitale available on Sprint phones

OVERLAND PARK, Kan.-Hoops hysteria hit mobile phones this week, as Sprint PCS launched an offering of voice tones from cacophonous college basketball commentator Dick Vitale and an ESPN-branded application based on the NCAA tournament. Wireless users can access any of 14 well-worn Vitale sayings...

New MVNO targets Hispanic market: Service to rely on Sprint, Wal-Mart

Movida Communications Inc. reported an agreement with Sprint Corp. and Wal-Mart to provide nationwide prepaid wireless voice and data services to the U.S. Hispanic market using a mobile virtual network operator model. The service will use Sprint's wireless network to offer prepaid domestic and...

M is for Mobile in MTV

If Van Toffler has his way, the "M" in MTV may soon stand for "mobile." Toffler, who ascended to the presidency of MTV Networks in October, has worked aggressively to move beyond simply selling ringtones and images of the latest hip-hop star. The company's...

More choice?

Even as the wireless industry consolidates to four national carriers and as more regional consolidation is predicted, wireless customers are getting more choices-not fewer-as to which companies will provide their services. It's a characteristic that has played out time and time again in wireless....

Time Warner to test wireless bundle via Sprint network

Time Warner Cable is in discussions with Sprint PCS to test a wireless offering that would be bundled with the media giant's TV, landline phone and Internet services. However, it is unclear whether Time Warner Cable will offer the services under its own brand...

Affiliates affected to different degrees by merger

Sprint Corp. and Nextel Communications Inc.'s "merger of equals" announcement last week could have an unequal impact on each operator's respective affiliate partners. At one time those affiliates were integral to each carrier's expansion plans, but with the merger announcement, they could become hurdles....

Napster to enter wireless arena

Digital music service provider Napster announced plans Thursday to offer ringtones to mobile users in the United States and Canada. Napster Mobile, which will launch next year, will allow users to download ringtones from the company's digital music catalog via a mobile version of...

ESPN jumps into MVNO biz with Sprint

Following months of speculation, sports entertainment company ESPN Inc. reported a deal with Sprint Corp. to begin offering ESPN-branded wireless services using Sprint PCS' network. The mobile virtual network operator agreement is expected to be similar to Sprint PCS' existing agreement with Virgin Mobile...