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Ericsson rolls out CNN promotion effort

L.M. Ericsson's courtship of Turner Broadcasting System International continues to roll on; CNN International, of which Turner is the parent, plans to air six, 60-minute films exploring technology in the future that will be sponsored by the infrastructure powerhouse.The "Just Imagine" series is set...

Analyst: 3G is a Qualcomm game

The global trend toward 3G technologies will lift Qualcomm Inc.'s earnings and stock value over the coming years-despite the company's ongoing dispute with Nokia Corp., according to American Technology Research. Over the next three years, W-CDMA will replace GSM in two-thirds of wireless networks...

Mobile TV market feels growing pains: Challenges show progress of industry

UNIVERSAL CITY, Calif.-Who is watching mobile TV and video? Whoever holds the answer will find a lot of interest among mobile TV providers, broadcasters, TV networks, film studios and advertisers.Data on TV viewership has been a staple in the entertainment industry for decades, but...

Mobile TV firms scramble to measure viewership

Rentrak, a company that measures TV viewing, announced a deal with mobile television provider Hiwire that calls for Rentrak to measure mobile TV viewing. The trial will take place in Las Vegas this summer, the companies said.The partnership represents one of the first efforts...

ABC delves into wireless with Sprint Nextel deal

Mobile subscribers' options for video and TV programming continue to bloom as spring takes hold. The latest: The Disney-ABC Television Group announced a new channel at Sprint Nextel Corp. for its news and entertainment video programming from ABC Entertainment, ABC News and Disney Channel.The...

Modeo details TV trial findings, talks mediacasting

LAS VEGAS-Modeo L.L.C., which recently wrapped up a trial of its broadcast mobile TV service, said the 138 participants in the trial mostly gave positive reviews, according to the company's presentation at the National Association of Broadcasters 2007 convention in Las Vegas. The six-week...

TV broadcasters aim for mobile standard

LAS VEGAS-Rather than ceding control of the mobile TV market to the nation's wireless carriers, nine U.S. TV broadcast groups have formed an industry alliance called the Open Mobile Video Coalition to speed the development and standardization of a mobile variant for digital broadcast...

Changing the channel

TV is on the move. It's everywhere. It's pervasive in the most insidious sense of the word. You simply can't escape it anymore.See, there was a time when TVs were locked in living rooms, doomed to get covered in dust and cat hair. There...

Mobile TV goes mainstream: Guess what? Lack of devices stumbling block

LAS VEGAS-With more than 6 million users already on board in the United States and year-over-year growth of 188 percent last year, according to Telephia, mobile television is a force to be reckoned with-so much so that it got its own standout show at...

New broadcast coalition could threaten entrenched mobile TV players

Rather than ceding control of the mobile TV market to the nation's wireless carriers, nine U.S. television broadcast groups have formed an industry alliance called the Open Mobile Video Coalition to speed the development of a mobile variant for digital broadcast TV.The broadcasters, which...

Nokia, Samsung to cooperate on mobile TV phones

To accelerate adoption of DVB-H-based mobile TV services, Nokia Corp. and Samsung Electronics Co. Ltd. will work on interoperability of their devices that run on that standard, the two companies announced.The vendors will work in tandem to support solutions based on the OMA BCAST...

Rural carriers meet, share ice cream

LAS VEGAS-New technologies and trends are trickling down to impact the businesses of rural carriers, bringing with them a host of new opportunities and challenges. The common theme among sessions at the Rural Cellular Assocation annual convention in Las Vegas last week was how...

CBS embarks on major digital push with ad-supported content

CBS Corp. will team with the nation's three largest wireless network operators on an aggressive effort to offer free, ad-supported content across computers, mobile phones and other devices.The network said it will provide content from a rotating list of shows including "Survivor," "CBS Evening...

The Billing Nightmare: Voice, SMS, downloads, mobile TV, LBS all contribute to complex billing situation

The nation's 236 million mobile subscribers rang up an impressive $4.8 billion in mobile data purchases last year, using their phones to do everything from sending text messages to watching "The Daily Show with Jon Stewart," according to figures released last week by IDC....

Big ads for small packages : NBCU plans to sell blurbs against mobile video in May upfronts

NBC Universal plans to start selling ads for its mobile video programming when the upfront season kicks off in May. That's the latest piece of evidence that the once-scoffed-at business of TV on cellphones is gaining momentum this year. The television upfront market kicks...

Hedgehogging

Hedge*hog*ing v. Interrupting conversations in an office environment by poking your head over the top of the cube.If you want to be inspired about the wireless industry, the United States and the power of the people, go RIGHT NOW to CTIA.org (http://www.ctia.org/wireless2007/index.cfm?day=3) to watch...

Mobile TV viewers may get another channel: Harris, LG technology allows broadcasters to target portable devices

Another technology designed to get people to watch TV beyond the living room is getting ready for its close-up. Mobile-Pedestrian-Handheld technology, or MPH, is an in-band mobile digital television system set to debut later this month at the National Association of Broadcasters convention in...

Five minutes with…Gina Lombardi

MediaFLO USA launched its broadcast mobile television service with Verizon Wireless earlier this month. Virtually everyone in the industry is wondering if the service will take off, and questions run the field as to the profitability of the service and where architects of the...

Mobile TV check up

ORLANDO, Fla.-Mobile television is still in its infancy-mostly gaining traction among early adopters and primarily young men-but the subscriber base has more than doubled from 3 million to about 7 million users in the past year, Kanishka Agarwal, vice president of mobile media at...

THE ROAD AHEAD: Verizon Wireless’ McAdam stays the course even as carrier explores new opportunities

Editor's Note: Lowell McAdam took over as president and CEO of Verizon Wireless in December, as Denny Strigl moved on to head Verizon Communications Inc.

Mobile TV state of industry

ORLANDO, Fla.-Mobile television is still in its infancy-mostly gaining traction among early adopters and primarily young men-but the subscriber base has more than doubled from 3 million to about 7 million users in the past year, Kanishka Agarwal, vice president of mobile media at...

Mobile ads need compelling content to grow

ORLANDO, Fla.-TV network executives charged with delivering their programming to the mobile environment are happy to see their shows living on multiple platforms, but there's little room for celebration as they each anxiously await opportunities in advertising on the new medium."Actually, I wish this...

Despite different takes, networks bullish on mobile TV ad space

IT'S BEEN IN THE MARKET for less than a month, but TV network executives are excited about advertising opportunities presented by MediaFLO USA Inc.'s mobile broadcast TV network.Each of the television networks running on the eight-channel lineup make use of theircommercial breaks in different...

Sprint Nextel plans tweaks to music, video services

Sprint Nextel Corp. will bulk up its music and video offerings for its Vision and Power Vision data subscribers beginning next month.The carrier, in a billing insert to its customers, said it will drop its Sirius Hits streaming music service in favor of 10...