NEW YORK—Nielsen Media Research reiterated its intentions to move into mobile, outlining plans to use meters to track usage of multimedia services on wireless phones. The longtime television and Internet usage monitoring firm said it plans to integrate its efforts across platforms including TVs,...
SEATTLE—Companies looking to create a "mobile MySpace" may want to target U.K. wireless subscribers, according to the latest figures from M:Metrics. British users are more inclined to use wireless social networking applications than their counterparts in the United States or Germany, the mobile usage...
A snapshot of the 3G handset market in the United States reveals a nascent business on the verge of growth, as carriers upgrade their networks and more aggressively market their data-based offerings, and a broader portfolio of 3G handsets is presented to consumers. According...
"News of my death has been greatly exaggerated," Mark Twain is said to have written in 1897, when he remained hale and hearty. Qualcomm Inc. has taken a page from Twain and added a biblical twist, as it hails its new incarnation of BREW...
Mobile game-makers spent their time at the world's largest video-game conference trying to reconcile two very different bills of health. A report issued by M:Metrics in advance of the Electronics Entertainment Expo earlier this month indicates mobile-gaming activity has been consistently flat during the...
Electronic Arts Inc. has bought its way to the top of the mobile game-making industry. Thanks to its recent acquisition of Jamdat Mobile Inc., EA's Mobile division owns the two most downloaded mobile games in the United States, according to the latest figures from...
It's safe to say U.S. wireless subscribers have caught up with much of the rest of the world in terms of data consumption. But it appears American carriers still have their work cut out for them when it comes to cashing in. The United...
LAS VEGAS-Wireless operators will need to establish new business models to address the growing market of off-deck content. And they'll likely have to take a smaller piece of the pie.Poorly managed relationships with content providers, a lack of quality customer care and complicated refund...
By Bradley JohnsonA majority—57 percent—of teens age 13-17 now have a cell phone, but that’s far below the 80 percent of adults 18-plus who own a phone. Still, for a glimpse of the future, look no further than Generation Wireless.Cell-phone users age 13-17 are...
SEATTLE—Consumption of mobile games has stagnated as carriers have steadily increased prices during the last six months, according to figures from M:Metrics. The research firm said the number of subscribers who downloaded at least one mobile game a month has consistently fluttered between 5...
LONDON-Next-generation wireless networks are driving multimedia offerings in the United Kingdom and Germany, according to the latest figures from M:Metrics. The Seattle-based mobile measurement firm found that while 3G users remain a small minority, such subscribers are as much as five times more likely...
The mobile TV ecosystem was filled with TDtv news last week as IPWireless Inc. announced two new partnerships and upcoming trials. The network technology company says it's teaming up with mobile streaming providers Vidiator and MobiTV Inc. to develop mobile TV solutions based on...
LONDON-Next-generation wireless networks are driving multimedia offerings in the United Kingdom and Germany, according to the latest figures from M:Metrics. The Seattle-based mobile measurement firm found that while 3G users remain a small minority, such subscribers are as much as five times more likely...
SEATTLE-Yahoo has the early lead in the race to become the wireless Web portal of choice for U.S. consumers, according to new figures from M:Metrics. An average of nearly 13 million consumers per month accessed Yahoo's services from their handset during the fourth quarter...
SEATTLE-U.S. consumers with Motorola Inc. Razr or Sanyo Corp. SCP-8200 handsets are more likely to consume mobile content than owners of any other wireless phone, according to new figures from M:Metrics. The firm's latest study found that half of all Sanyo SCP-8200 owners purchased...
SEATTLE-Mobile gamers continue to rely on carrier decks for their wireless entertainment even as off-deck businesses continue to gain traction, according to the latest figures from M:Metrics.The firm's most recent monthly survey found that 90 percent of wireless game consumers discover and purchase titles...
Surfing the wireless Web can be downright painful. More than two-thirds of all U.S. adults access the Internet from personal computers, according to a recent study from the Pew Internet & American Life Project, and 70 million Americans were logging onto the Web every...
SAN FRANCISCO-Men and women alike use ringtones, but there are big differences between the sexes when it comes to other mobile services.A new study from M:Metrics finds females are significantly less likely to use mobile data services compared with men, but they are about...
U.S. wireless carriers ultimately want to get every American on their networks. In this utopian dream, everybody would be a paying customer. Subscribers would make all their voice calls from their mobile phones, they would gobble up services like downloadable music and mobile TV,...
MOUNTAIN VIEW, Calif.-MTV Networks International is teaming with VeriSign Inc.'s mobile content subsidiaries to study the international wireless entertainment market, the companies said Thursday. Jamster! and Jamba! will join the Viacom Inc.-owned network to study usage, mechanics and frequency of user downloads and streaming...
Jason Ford can walk through any mall in the United States without eliciting a second glance. But in the tiny universe that is wireless gaming, he may as well be Brad Pitt. As the general manager of games for Sprint PCS, Ford's attention is...
Perhaps no surviving mobile technology has suffered the pummeling WAP has endured since its over-hyped introduction in 1999. But after six years of being tied to the whipping post, it seems the technology has finally regained legitimate attention with the mobile-marketing community first in...
Universal multimedia messaging service interoperability among U.S. Tier 1 carriers moved closer to becoming reality with two agreements unveiled last week. T-Mobile USA Inc. users can exchange pictures and video clips with subscribers of both Cingular Wireless L.L.C. and Sprint Corp., the three carriers...
Universal multimedia messaging service interoperability among U.S. Tier 1 carriers moved closer to becoming reality with two agreements unveiled Thursday.T-Mobile USA Inc. users can exchange pictures and video clips with subscribers of both Cingular Wireless L.L.C. and Sprint PCS, the three carriers announced. While...
