Google Inc. (GOOG) is giving a glimpse into its latest thinking on mobile ads at an event tomorrow, but it has some teasers to check out in the meantime.While the …
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While Apple Inc. (AAPL) remains top dog in the device space, Google Inc.’s (GOOG) Android operating system continues to pull ahead in Millennial Media’s monthly mobile device report. Android shot …
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Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry.It …
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India is largest mobile advertising market in APAC with 5.8 billion impressions monthly
by Sandra Cuyaby Sandra CuyaFrontier India | January 6, 2011 InMobi, the world’s largest independent mobile ad network, has released its updated network research report closing the year with a snapshot of mobile advertising …
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Editor’s Note: The mobile space witnessed a lot of news over the past 12 months that have and will alter the mobile landscape for years to come. With the end …
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Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry.One …
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South Korea’s Top Digital Advertising Network, KT-mhows, Selects GoldSpot Media to Power Its Mobile Advertising Business
by ghwangby ghwangGoldSpot Media – the leader in interactive rich media and video advertising solutions for smartphones and tablets — announced today that KT-mhows, South Korea’s leading digital advertising network, has chosen …
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Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry.October …
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Editor’s Note: Welcome to our weekly Reader Forum section. In an attempt to broaden our interaction with our readers we have created this forum for those with something meaningful to …
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It used to be that messaging, which gained popularity as simple texting or Short Message Service (SMS), was just for teens—a way for them to interact in real-time via their …
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Editor’s Note: Welcome to our weekly Reader Forum section. In an attempt to broaden our interaction with our readers we have created this forum for those with something meaningful to …
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@ 4G World: Operators will use multiple networks for new revenue opportunities
by Tracy Fordby Tracy FordCHICAGO—The new normal for mobile broadband will require operators to forge new relationships, using hybrid technologies and a network of multiple networks to offer consumers a seamless experience, Bruce Brda, …
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San Francisco-based xAD, a local mobile ad network, has raised $4 million in investment from Emergence Capital Partners to expand its technology platform and management team. The company has a …
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A new advertising service for BlackBerry apps has been released by Research In Motion Ltd. (RIMM). Honing in on the apparent simplicity of implementation, RIM said developers, advertisers, agencies and …
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Apple Inc. (AAPL) is losing momentum to Google Inc. (GOOG) on the operating system front, but for the time being it appears to be more than making up for it …
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Microsoft Corp. (MSFT) is releasing a software development kit (SDK) for mobile advertising on its forthcoming operating system, Windows Phone 7, and the Microsoft Advertising Exchange for Mobile.Hailing it as …
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Motricity offers real-time, zero-touch content and services to smart phones
by Tracy Fordby Tracy FordMotricity today launched its mCore MobileCast platform, designed to help operators deliver relevant content and services to end users’ smartphones in a real-time, zero-touch environment. “Smartphone user now have access …
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SEATTLE — While demand for mobile ads is growing, supply is exploding, Millenial Media CEO Paul Palmieri said here at Mobile Future Forward on Wednesday.In many ways, it’s both a …
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For a current market leader, Research In Motion Ltd. (RIMM) finds itself behind its competitors in the smart phone space far too often.It only recently caught up with practically every …
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Adsmobil – The mobile advertising company has expanded its sales division, adding Thomas Anderson, formerly of JumpTap, and Wandrill Pruvot, formerly of Buzzcity. Anderson will serve as sales director, Americas, …
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SAN DIEGO–Verizon Wireless is changing how it manages its BREW services in order to spur higher takeup rates from BREW customers and to encourage more developers to write applications for …
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While the debate still rages about the effectiveness of mobile advertising, one firm, Amobee Media Systems, knows where it’s placing its bets, positioning itself between publishers and carriers in a bid to become the premiere one-stop-shop of mobile advertising, worldwide.
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You’ve heard of the iPhone, but have you heard of the Y-Phone? Internet portal Yahoo announced at CommunicAsia today that it had teamed up with Alcatel to release a phone dubbed the Alcatel One Touch, with bundled Yahoo content and software the firm hopes will attract mobile internet adopters in Indonesia and other emerging markets throughout Asia.
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Mobile marketing types like to talk about cool features like click-to-video, 2-D barcodes and interactive wireless scavenger hunts. But as the economy slows to a trickle and advertisers tighten their …
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New app stores and smartphone platforms are dominating the news out of Mobile World Congress this week, but it’s a quiet little mobile marketing initiative U.S. carriers will be monitoring …