Motorola Inc. is shifting its marketing strategy away from its mobile devices such as the Razr or Pebl to one more squarely focused on the consumer. Casey Keller, in one …
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Zander introduces next-gen Razr: Motorola hopes to revisit Razr successes with latest slim flip phone
by jscarboby jscarboPromising to “put the ‘wow’ back” into Motorola Inc.’s products, CEO Ed Zander announced a new Razr model that he referred to as the “Razr Two.” (The handset’s printed name, …
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Zander dodges bullet, touts new handsets: Analysts seek clarity as Moto plunges onward
by jscarboby jscarboIt’s full steam ahead for Motorola Inc.Free, for the moment, from the shadow of billionaire and dissident shareholder Carl Icahn and his influence on Motorola Inc.’s direction, CEO Ed Zander …
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T-Mobile USA Inc. appears to have refreshed its handset lineup by discounting most of its Motorola Inc. Razrs-four models dropped to $30 from $50-and discontinuing the Moto Pebl.The Pebl had …
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Alltel Wireless is following AT&T Mobility’s lead by encouraging subscribers to side-load tunes from their computers to mobile phones.The Little Rock, Ark.-based carrier launched Jump Music, a free downloadable application …
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Having survived an attempted coup by dissident shareholder Carl Icahn earlier this week, Motorola CEO Ed Zander hit the road this week to tout Tuesday’s launch of his company’s new …
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Nokia Corp. CEO Olli-Pekka Kallasvuo recently lamented that in the United States, he must meet the strict demands of four customers. And, according to a Wall Street Journal article, Motorola …
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While 77% of cellphone users are “slightly familiar” with Apple Inc.’s iPhone and 41% have a good impression of the yet-to-be-released device, only 6% said they were likely to purchase …
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While 77% of cellphone users are “slightly familiar” with Apple Inc.’s iPhone and 41% have a good impression of the yet-to-be-released device, only 6% said they were likely to purchase …
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Top handset players jockeying, suddenly: Nokia, Samsung grab Moto’s lost share
by jscarboby jscarboEveryone loves a horse race, and in the first quarter global competition in the handset industry has tightened, infusing the high-stakes race with a sense that the future is in …
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Editor’s Note: Welcome to our Monday feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry. …
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The battle of the titans continued last week as the industry’s No. 1 and No. 2 carriers rolled out dueling promotional efforts centered on popular handsets. AT&T Inc.’s Cingular division, …
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ONCE UPON A TIME, in the deep past-about six months ago, say-the global handset business started looking fairly predictable. Nokia Corp. had steadily amassed dominant market share while maintaining relatively …
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Hello! And welcome to our Thursday column, Worst of the Week. There’s a lot of nutty stuff that goes on in this industry, so this column is a chance for …
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Verizon Wireless and Cingular continued their retail battle this week with dueling promotional efforts centered on popular handsets. AT&T Inc.’s Cingular division is offering LG Electronics Co. Ltd.’s CU400, a …
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A test of Zander’s mettle: Progress takes time, but pressure is on for top Moto exec
by jscarboby jscarboED ZANDER, MOTOROLA INC.’S CEO, will not appear at CTIA Wireless 2007’s keynote address on Tuesday next week, as originally scheduled. He may well be hunkered down, working on The …
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Motorola Inc.’s performance last year cost CEO Edward Zander his bonus, but it didn’t tarnish his golden parachute. Zander’s exit pay, explicitly disclosed for the first time in a company …
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“Consolidation” is a well-worn phrase in business circles because it politely masks the fact that someone probably is going to get it in the neck.Typically, that means workers get hurt, …
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Zander: Moto knows what to do: Profits over market share, re-energize portfolio and marketing
by jscarboby jscarboED ZANDER, MOTOROLA INC.’S CEO, is under pressure. And it shows. The first statement is a widely recognized fact and the second is an impression-but both were palpable during Zander’s …
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Hedge*hog*ing v. Interrupting conversations in an office environment by poking your head over the top of the cube. –Verizon Wireless put out two press releases March 1: One, that Verizon …
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The mobile handset has become something of a looking glass in Wonderland. And mPortal Inc. was founded in 2000 to help clients-network operators, mobile virtual network operators, content providers and …
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Ed Zander, Motorola Inc.’s CEO, is under pressure. And it shows.The first statement is a widely recognized fact and the second is an impression-but both were palpable during Zander’s appearance …
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Hello! And welcome to our Thursday column, Worst of the Week. There’s a lot of nutty stuff that goes on in this industry, so this column is a chance for …
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iPhone could disrupt, if price is right: Consumer survey says $300 or less could cause churn
by jscarboby jscarboA survey of American online shoppers suggests that Apple Inc.’s yet-to-be-launched iPhone has penetrated consumer awareness, unlike other handsets before their launch. At a price between $200 and $300, the …
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Garriques’ departure from Motorola : When an institution and an individual part ways
by jscarboby jscarboExecutives come and go as corporate fortunes rise and fall, as surely as the sun rises and sets. It is rare, however, that that mobility is as seamless or as …