SAN DEIGO – Adding mobility to marketing campaigns is becoming a no-brainer. Case studies from brands that use a mobile component as part of their overall marketing campaigns show that …
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Editor’s Note: Welcome to our weekly feature, Yay or Nay. Every week we’ll review a new wireless application or service from the user’s point of view, with the goal of …
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Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry. …
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Motorola Inc., struggling to return to sustainable profitability, will bring the Aura handset to market this quarter, the company said. With “state-of-the-art handcraftsmanship,” the device will set you back two …
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I got another text message from Barack Obama’s campaign this week. The latest missive mentioned that Joe Biden was coming to town. “Doors: 10:30 a.m.,” it read succinctly. “Free & …
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FOR NOW, AT LEAST, Verizon Wireless has stepped away from plans to tack on a drastic 3-cent fee to each vendor-generated message on its network. But there’s little doubt that …
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Hello! And welcome to our Thursday column, Worst of the Week. There’s a lot of nutty stuff that goes on in this industry, so this column is a chance for …
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With the launch of Apple Inc.’s 3G-capable iPhone earlier this summer, along with a slew of other Web-ready smartphones topping consumers’ wish lists, the mobile search market stands as one …
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PUBLIC-INTEREST GROUPS ACCUSED WIRELESS CARRIERS of conjuring up misleading excuses to avoid federal regulation of short-code text messaging, pointing to content restrictions in industry documents that they say underscore the …
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The off-deck content world reacted with shock to Verizon Wireless’ plan to impose a drastic new fee for vendor-generated text messages. However, it’s unclear whether the carrier will actually follow …
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In a move that sets a new and potentially major precedent in the text messaging services market, content and messaging companies are going to have to cough up some dough …
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Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry. …
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The second half of 2008 already ranks highly for offering the most advanced handsets and most reasonable prices in the history of wireless. And myriad device launches are yet to …
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If this keeps up, “Can you hear me now?” may just become, “Have you gotten this text yet?” And network operators are scrambling to make sure the answer is yes.The …
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Editor’s Note: Welcome to our weekly Reality Check column. We’ve gathered a group of visionaries and veterans in the mobile industry to give their insights into the marketplace. By far …
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In “Eagle Eye,” the Dreamworks/Paramount Pictures thriller set for release this weekend, the lead characters are driven to extreme acts by a mysterious woman who contacts them via their mobile …
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Editor’s Note: Welcome to our weekly Reality Check column. We’ve gathered a group of visionaries and veterans in the mobile industry to give their insights into the marketplace. I have …
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Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry.Another …
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Think Google Inc. has the mobile search space all sewn up? Think again.ChaCha – heard of ’em? – claims to have delivered search results to 1 million users since its …
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SAN FRANCISCO — Yahoo Inc. once again took advantage of the trade-show spotlight, using CTIA Wireless I.T. & Entertainment 2008 to plug an iPhone version of its oneConnect offering and …
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SAN FRANCISCO — The world of off-deck content may be moving away from premium SMS and onto the wireless Web.Bango this week said it has seen its WAP transactions in …
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Carriers are beginning to use carrot-and-stick strategies to bring their third-party content partners to heel. And both the carrot and the stick are made of cash.Sprint Nextel Corp. earlier this …
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Nearly three million mobile users received Barack Obama’s SMS about his new running mate, but many of those who signed up may have gotten the text late – or not …
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Triple-tapping continues to explode, according to new figures from VeriSign Inc.The Mountain View, Calif.-based company said it delivered 95.4 billion inter-carrier text messages in the first half of 2008, establishing …
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Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry.There …