ESSEX, Conn.-Interest in mobile marketing continues to grow, with new entrant Mynamics announcing its official launch.The new company is based in London and counts offices in Connecticut and Sydney, Australia. The company said it will work to manage marketing campaigns, both local and international,...
SAN JOSE, Calif.-Orange France launched a new intuitive directory service that will allow subscribers to search for information in a non-structured format. Orange teamed with technology company Dejima Inc. to offer the text messaging service, which allows users to search for business addresses and...
Interest in mobile marketing continues to grow, with new entrant Mynamics announcing its official launch.The new company is based in London and counts offices in Connecticut and Sydney, Australia. The company said it will work to manage marketing campaigns, both local and international, for...
LIBERTYVILLE, Ill.-Following its successful text messaging campaign with the "American Idol" TV show, AT&T Wireless Services Inc. announced a new text messaging promotion for football fans.AT&T Wireless and Motorola Inc. announced they teamed with the NFL to conduct a TEXTDown promotion, allowing fans to...
SEATTLE-Mobile application company Mobliss announced two new marketing campaigns around its mobile services. Fox Broadcasting Co. will offer premium SMS and downloadable services called "Joe 2 Go" that promote its new TV show "The Next Jo Millionaire: An International Affair." Depending on carriers and...
LOS ANGELES-HeyAnita Inc. released Rapid Message Service (RMS), a solution that allows wireless users to send voice messages across carrier networks, regardless of handset technology, without actually ringing the phone of the person they are calling.RMS is similar to text messaging in that it...
SEATTLE-Mobile application company Mobliss announced two new marketing campaigns around its premium short message service and downloadable mobile services. Fox Broadcasting Co. will offer premium SMS and downloadable services called "Joe 2 Go" that promote its new TV show "The Next Jo Millionaire: An...
Twelve of the nation's top wireless carriers have joined forces to launch a common short codes, a service that will be commercially available next week. The program will allow TV stations, movie studios and virtually any other business to purchase a five-digit text messaging...
IRVING, Texas-Cingular Wireless' recently announced multimedia messaging service is based on Nokia Corp.'s MMS center, the companies announced.Nokia has managed to claim the lion's share of the MMS center market after it and other major infrastructure providers largely missed out on the market for...
The wireless industry continues to move closer to a universal short code service, with mobile marketing company M-Qube announcing a new TV voting deal with Universal Domestic Television.Under the deal, the station will offer a text messaging campaign through its "The 5th Wheel" dating...
LG Electronics plans to enter the GSM race in the United States through two new clamshell phones, devices that will be available through Cingular Wireless. LG said pricing and availability details will be announced in the official unveiling of the phones next week during...
Wireless carriers looking to increase market share and generate interest in advanced services should continue to focus on the youth market, which according to a consumer survey released by the Yankee Group last week, has proven to be fertile ground for the adoption of...
WASHINGTON-The Federal Communications Commission and the Direct Marketing Association, which represents 70 percent of telemarketers, found themselves in a tug-of-war Oct. 3 over the constitutionally disputed Do-Not-Call Registry."We do not agree with your suggestion that providing the FCC with the database would subject you...
Western Wireless Corp. announced the registration statement for the resale of its outstanding 4.625-percent convertible subordinated notes due 2023 and the shares of Class A common stock issuable upon conversion of the notes has been declared effective by the Securities and Exchange Commission. ...
Nokia Corp. and Sprint PCS continued to make nice, as the carrier announced it will sell a second mobile phone from the world's No. 1 phone maker.Sprint said it will sell the Nokia 3588i for $150, a device that features a color screen, text...
NIEUWEGEIN, Netherlands-German wireline carrier International Telecom Network Operation Services (ITENOS), a subsidiary of Deutsche Telekom, said it will offer fixed-line multimedia messaging services through a new deal with LogicaCMG.The service will allow ITENOS customers, such as application service providers and content providers, to offer...
BELLEVUE, Wash.-Furthering the hype surrounding Nokia Corp.'s new mobile-phone/video game device, T-Mobile USA Inc. said it will sell the N-Gage starting Oct. 7 for $300.T-Mobile said it will sell the device with free wireless game play for 30 days and a combined total of...
ATLANTA-Telemetry company Numerex Corp. sold its Data1Source messaging service to messaging company Wireless Services Corp., a move Numerex said would help it focus on its growing wireless telemetry business. Terms of the deal were not disclosed."We are confident that this transaction makes good sense...
Jeffrey Glass could be considered a player in the mobile-commerce industry, although you won't find the "m-commerce" designation in any of the literature about his company. However, as president and chief executive officer of M-Qube Inc., Glass for almost three years has been encouraging...
In a further promotion of its text messaging services, AT&T Wireless Services Inc. announced plans to expand its services globally to allow users to send messages to subscribers in China, Germany, Philippines, Singapore, the United Kingdom and a variety of other countries. Indeed, the...
ATLANTA-Telemetry company Numerex Corp. sold its Data1Source messaging service to messaging company Wireless Services Corp., a move Numerex said would help it focus on its growing wireless telemetry business. Terms of the deal were not disclosed."We are confident that this transaction makes good sense...
T-Mobile USA Inc. this week will continue its innovative marketing campaign with five simultaneous music concerts across the country, all in an effort to help sell its camera phones, messaging features and other advanced services.And it seems the campaign and others like it in...
SAN DIEGO-Wireless consumers who use text messaging represent a target market for the music industry, according to research from SMS.ac Inc., a mobile community that includes approximately 10 million registered users from more than 200 countries.According to a recent poll, 80.1 percent of 36,584...
Wireless customers unhappy with their carriers' customer care are more likely to switch service providers, according to J.D. Power and Associates' 2003 Wireless Customer Care Performance Study.The group found that 26 percent of those who rated their latest customer-care experience as below average are...
