The Yankee Group

With Alltel Corp.’s announcement last week that it would spin off its wireline business and merge it with Valor Communications Group, the nation’s fifth-largest carrier is on its way to …

Much of the wireless industry’s strong subscriber growth over the past several quarters has been attributed to carriers’ ability to target customer segments that had previously been unable to qualify …

With the wireless industry’s six largest operators now serving more than 90 percent of the country’s wireless subscribers, regional players continue to scramble for their pieces of the pie. Many …

U.S. wireless carriers ultimately want to get every American on their networks. In this utopian dream, everybody would be a paying customer. Subscribers would make all their voice calls from …

BOSTON-Industry research and analyst firm The Yankee Group reported that wireless usage continues to outpace wireline usage in the United States. Citing its own internal surveys, government reports and industry …

The battle for wireless customers between the industry’s No. 1 operator Cingular Wireless L.L.C. and No. 2 Verizon Wireless is set to move into the rapidly expanding hybrid-plan market segment. …

The frenzy of consolidation sweeping the wireless industry may not be over as an industry research firm recommended that some nationwide operators could see both long- and short-term benefits by …

Family plans may be family-friendly, but for wireless operators they are quickly becoming a trickier balancing act than where to seat squabbling relatives at a family reunion. Family plans have …

PALO ALTO, Calif.-A strong push by mobile virtual network operators during the next several years backed by an emphasis on wireless data services and customized service offerings could boost the …

PALO ALTO, Calif.-A strong push by mobile virtual network operators during the next several years backed by an emphasis on wireless data services and customized service offerings could boost the …

Family and peer groups as well as customer service quality are increasingly affecting U.S. consumers’ selection of their wireless service providers and driving customer churn, according to initial results from …

Family or peer groups as well as customer service are increasingly affecting U.S. consumers’ selection of their wireless service providers and driving customer churn, according to initial results from the …

BOSTON-Carriers looking to deploy push-to-talk service outside the United States should proceed with caution, according to a new report from the Yankee Group. Despite successes in the United States, PTT …

Terrified by the stigma of pornography and despite its revenue-enhancing potential, U.S. carriers continue to keep mobile adult content at arm’s length, refusing to offer it through their portals. But …

LONDON-Handset manufacturers Siemens AG and Sony Ericsson Mobile Communications L.P. could make inroads against Nokia Corp. in Europe, according to the Yankee Group 2004 European Mobile User Survey. Respondents numbering …

Whether you’re looking for true love or virtual love-or simply want to play hooky from work-your mobile phone can help. While handset manufacturers and carriers are scrambling to make space-age …

BELLEVUE, Wash.-Two U.S. content companies made European purchases. Mforma Group Inc.’s spending spree continued as the mobile entertainment publisher acquired U.K. gaming company Blue Beck. A 3-year-old creator of console …

Two U.S. content companies made European purchases Thursday. Mforma Group Inc.’s spending spree continued Thursday as the mobile entertainment publisher acquired U.K. gaming company Blue Beck. A 3-year-old creator of …

Nearly half of U.S. teens who own mobile phones are on family plans, and a growing number of them are using prepaid services, according to two recent studies. A poll …

BOSTON-The majority of U.S. mobile gamers are women, according to a new study from the Yankee Group that shows 58 percent of mobile gamers in the United States are women, …

BOSTON-The majority of U.S. mobile gamers are women, according to a new study from the Yankee Group that shows 58 percent of mobile gamers in the United States are women, …

High-profile nationwide carriers and niche-focused mobile virtual network operators are not the only wireless service providers that stand to benefit from specific marketing geared toward the highly desirable youth market. …

BOSTON-Predictive analytics firm Compete Inc. reported that Adam Guy has joined the company as director of its wireless industry practice. Prior to joining Compete, Guy was a senior analyst at …

BOSTON-Home networking may become yet another battleground for service providers attempting to acquire and retain customers, according to recent results of the Yankee Group’s 2003 Canadian Technologically Advanced Family Survey. …

Wireless customers are often viewed as the most valuable asset a carrier has, though they are often the hardest to quantify. While having more customers usually translates into higher revenues, …