Battling for brand recognition, or more particularly, connecting a brand with a certain image, is more than apropos in the wireless industry-it very often defines the success of each company's marketing scheme.Ever since the entertainment and sports worlds opened their arms to brand sponsors-in...
ELVIS-The short codeGroove Mobile is testing an off-portal direct-to-consumer service that will give consumers access to Sony BMG's music catalog. The trial is being conducted with Vodafone UK. The carrier's customers can download music by sending a text message to the service. The company...
Travel planning and roadside assistance organization AAA unveiled a downloadable application that offers drivers access to turn-by-turn directions and AAA services via mobile phone. Jeff Green, managing director of location-based technology for AAA, said that about 50% of the 29 million calls received by...
The following list includes ratings changes and financial information for wireless companies announced this week by investment-banking and financial-services firms.Carrier --Credit Suisse First Boston lowered its price target on Leap Wireless International to $90 from $95 after the carrier offered weaker-than-expected guidance for the...
The piling on began early last Friday as Verizon Wireless, then Sprint Nextel Corp. and AT&T Mobility all announced they would carry Motorola Inc.'s Razr2 handset, with launches beginning at Sprint Nextel this month and continuing with Verizon Wireless and AT&T Mobility in September....
The president last week declined to veto his trade office's ban on new 3G handsets containing a patent-infringing Qualcomm Inc. chip, sending the vendor back to court to pursue new means to end the ban.Qualcomm filed a request on Aug. 8 in the Court...
Welcome to our Friday feature, Week in Review. Every Friday, RCR Wireless News will run through the major events of the past week, outlining what happened and speculating on what to look for in the coming weeks. Check below for news about carriers, handset...
WIRELESS INDUSTRY EFFORTS to derail a federal-state panel's recommendation to cap universal service fund support for wireless carriers in rural areas could be undermined by a new report that found billions of dollars in subsidies have been largely ineffective in bringing cellular service to...
Vodafone U.K. has tapped Novarra to transcode Internet content for mobile phones.Novarra will provide a hosted service that automatically transforms Web content to fit specific handset capabilities such as screen size and memory. The technology also optimizes the speed and usability of the Internet...
Starent Networks Corp., which sells multimedia infrastructure products to wireless carriers, raised $126.4 million in an initial public offering, beating the company's forecast. The offering of more than 10.5 million shares sold for $12 per share, which gives the company an initial market capitalization...
The U.S. cellular industry added 18 million connections during 2006, bringing the total number of U.S. wireless connections to 232 million, according to Wireless Intelligence, a joint venture of Ovum and the GSM Association.Connections include subscribers, but also potentially machine-to-machine applications.Wireless Intelligence said the...
Regional cellphone carrier U.S. Cellular, outspent by major national carriers and facing an onslaught of competition from wireless offerings from cable companies, has hired a new advertising firm for its $100 million-plus advertising account. The carrier's new firm is Publicis & Hal Riney and...
The U.S. cellular industry added 18 million connections during 2006, bringing the total number of U.S. wireless connections to 232 million, according to Wireless Intelligence, a joint venture of Ovum and the GSM Association.Connections include subscribers, but also potentially machine-to-machine applications.Wireless Intelligence said the...
U.S. Cellular Corp. had a solid first quarter, with net customer additions in line with its results for the first quarter of 2006 and sequentially stronger than its performance in the fourth quarter of last year.The carrier recorded 86,000 net new customer activations in...
The Republican-led Federal Communications Commission, already under siege from the Democratic-controlled Congress on a slew of telecom issues, could be hearing lots more from lawmakers-from both political parties-on a federal-state panel's controversial recommendation that would limit universal service support for wireless carriers in rural...
The cellphone industry blasted a federal-state panel's recommendation to enact an emergency cap on universal service fund support for carriers in rural areas.The proposed temporary fix for the ballooning high-cost fund-which provides about $4 billion in subsidies to wireline and wireless carriers in rural...
AT&T Mobility slashed prices last week on its two BlackBerry Pearl models to $100, down from $150 for the red model and $200 on the regular model. Research In Motion Ltd. credited its strong earnings last quarter to the popularity of the Pearl.AT&T Mobility...
With wireless carriers expected to begin announcing first quarter results this week, accounting-challenged U.S. Cellular Corp. reported much-delayed fourth quarter results as well as limited first quarter results.The carrier said it added 86,000 net subscribers during the final three months of 2006, which was...
Nearly drowned out in broad policy debates over controversial public-safety and broadband wireless proposals are pressing questions about how the Federal Communications Commission will craft the 700 MHz band plan. A coalition of 21 small- and medium-sized wireless and wireline carriers and state regulatory...
T-Mobile USA Inc. continued to dominate the J.D. Power and Associates regional survey of wireless customer satisfaction, receiving the highest ranking in all six regions of the U.S. for the fifth consecutive time-although it tied with other carriers in three of those regions. Verizon...
T-Mobile USA Inc. continued to dominate the J.D. Power and Associates regional survey of wireless customer satisfaction, receiving the highest ranking in all six regions of the U.S. for the fifth consecutive time-although it tied with other carriers in three of those regions. Verizon...
U.S. Cellular Corp. has taken its push-to-talk retail offering out of commission and limited the sale of walkie-talkie phones and service only to business channels. Retail stores and call centers will still support business PTT customers, according to the carrier, but the SpeedTalk product...
U.S. Cellular Corp. said it has reached an agreement to purchase its common shares from Citigroup Global Markets Ltd. as part of a stock repurchase plan announced earlier.The accelerated share repurchase agreement calls for the carrier to buy 670,000 shares from Citigroup for about...
The battle of the titans continued last week as the industry's No. 1 and No. 2 carriers rolled out dueling promotional efforts centered on popular handsets. AT&T Inc.'s Cingular division, the No. 1 operator, cut the price of the LG Electronics Co. Ltd. CU400,...
