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Allot on analytics and monetizing customer engagement

A new report from Allot Communications looks at mobile user behavior and transforming "touch triggers" into opportunities to engage with customers, ranging from alerting them about visits to risky websites to being aware that they are visiting travel sites or competitors' websites. "We really see...

Big data and privacy: Facebook's Messenger missteps

Oh, Facebook. All it wanted was to shift people to a new Messenger app, and conveniently extend its reach in the ways that people can use it to communicate (Phone calls! Synced contacts! Texts! Voice messages!) and people freaked out over its large number of...