{"id":40294,"date":"2001-01-29T06:00:07","date_gmt":"1999-11-30T00:00:00","guid":{"rendered":"https:\/\/www.rcrwireless.com\/article\/20010129\/SUB\/101290745\/-1"},"modified":"2001-01-29T06:00:07","modified_gmt":"1999-11-30T00:00:00","slug":"motorola-to-sell-pagers-directly-to-resellers","status":"publish","type":"post","link":"https:\/\/www.rcrwireless.com\/20010129\/archived-articles\/motorola-to-sell-pagers-directly-to-resellers","title":{"rendered":"Motorola to sell pagers directly to resellers"},"content":{"rendered":"<p>Paging resellers will no longer have to go through carriers to get pagers for their customers under a new program from paging device giant Motorola Inc.<\/p>\n<p>Motorola introduced a new program aimed at creating a direct link with its resellers. The Motorola Messaging Express program gives resellers a fax and phone number to order pagers directly from the source. Motorola promises a turnaround time of 48 hours.<\/p>\n<p>&#8220;It just makes the ordering process easier and more timely,&#8221; said Josephine Posti, press relations specialist for messaging products in Motorola&#8217;s personal communications sector. &#8220;It streamlines the process for resellers.&#8221;<\/p>\n<p>The program is designed to provide an alternative to Motorola&#8217;s traditional model of distribution, which involves sending paging devices to carriers, which then deliver them to resellers.<\/p>\n<p>The company said the new distribution method minimizes the inventory and fulfillment costs for the carriers and creates a new paging resource for resellers.<\/p>\n<p>Posti said the traditional turnaround time for some products, especially some of Motorola&#8217;s less-ordered products, could take up to &#8220;a couple of weeks.&#8221; The new program is aimed at cutting that time down, which was a problem for some resellers.<\/p>\n<p>&#8220;We were definitely responding to the needs of our resellers,&#8221; she said. &#8220;So far the interest from our resellers has been very good.&#8221;<\/p>\n<p>If this program works out, Posti said, Motorola will look into expanding the types of products offered and the methods of ordering.<\/p>\n<p>&#8220;Down the road there&#8217;ll be an easy way to do it on the Internet and a way to track orders,&#8221; she said.<\/p>\n<p>The program now offers three Motorola paging products:\tThe 8R850 numeric pager, which features 60 message slots, silent vibration and an E-Luma-Glow display; the Talkabout model T10 numeric pager, which features 20 message slots and a built-in alarm clock; and the company&#8217;s Talkabout T350 word message pager, which allows users to receive messages through phones and the Internet.<\/p>\n<p>Posti said if there is demand for more products, such as Motorola&#8217;s popular T900 two-way messaging device, then the program&#8217;s product line could be expanded.<\/p>\n<p>&#8220;That&#8217;s definitely a possibility,&#8221; she said.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Paging resellers will no longer have to go through carriers to get pagers for their customers under a new program from paging device giant Motorola Inc. Motorola introduced a new program aimed at creating a direct link with its resellers. The Motorola Messaging Express program gives resellers a fax and phone number to order pagers [&hellip;]<\/p>\n","protected":false},"author":126,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","ep_exclude_from_search":false,"iawp_total_views":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[41,47],"tags":[2385,557,889],"class_list":{"0":"post-40294","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-archived-articles","7":"category-carriers","8":"tag-mobile-and-wireless-news","9":"tag-motorola","10":"tag-paging"},"acf":[],"_links":{"self":[{"href":"https:\/\/www.rcrwireless.com\/wp-json\/wp\/v2\/posts\/40294","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rcrwireless.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rcrwireless.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rcrwireless.com\/wp-json\/wp\/v2\/users\/126"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rcrwireless.com\/wp-json\/wp\/v2\/comments?post=40294"}],"version-history":[{"count":0,"href":"https:\/\/www.rcrwireless.com\/wp-json\/wp\/v2\/posts\/40294\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.rcrwireless.com\/wp-json\/wp\/v2\/media?parent=40294"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rcrwireless.com\/wp-json\/wp\/v2\/categories?post=40294"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rcrwireless.com\/wp-json\/wp\/v2\/tags?post=40294"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}