DALLAS-PageMart Inc. said it will offer paging services to Southwestern Bell Mobile Systems under a strategic alliance.
Under terms of the contract, Southwestern Bell Mobile first will offer numeric paging service in major Texas markets via PageMart’s direct broadcast transmission network.
PageMart said it plans to extend its paging penetration along major transportation corridors to ensure it approximates Southwestern Bell’s cellular coverage.
“During the past five years, it’s become evident wireless messaging is a natural companion to cellular service,” said John Beletic, PageMart’s president and chief executive officer. PageMart last year entered into an agreement with GTE Paging/GTE Mobilnet to provide paging services.