NEW YORK-Playboy Enterprises Inc. said it has signed a licensing agreement with Legend Mobile Inc. to distribute its content through digital cards and CD-ROM in mobile phones and in other handheld devices from Motorola, Nokia, Palm and Sony, and in Research in Motion’s Blackberry.
Running Java, J2ME and Palm OS, the first of the Playboy titles, which will contain a series of images, games and editorial material from Playboy magazine and Playboy.com, will hit retailers in September, according to Playboy.
Playboy, Legend Mobile enter content deal for wireless devices
ABOUT AUTHOR