VIENNA, Austria-Two mobile operators have launched UMTS services in Austria, highlighting a new 3G momentum on the European continent.
The two carriers, Mmobilkom Austria and Hutchison 3G Austria, are emphasizing video telephony in their marketing strategies. Mmobilkom rolled out Siemens AG’s mobile phones, the U10, for its consumers.
Siemens AG also said it installed Hutchison 3G Austria’s network in partnership with NEC Corp.
“With the U10, it’s possible to utilize multimedia video services like the ORF Newsflash service, brief broadcasts from the world of sports, as well as live video from traffic cameras,” said Siemens in a press release. “The integrated camera in the U10 allows users to take videos and photos and send them to other devices.”
Hutchison 3G Austria said it has been offering multimedia services to consumers since early May and covers five Austrian state capitals, adding that UMTS services will be available for at least 25 percent of the country at the end of this year.
In a joint release with Universal Studios, Siemens AG said both companies have teamed up to integrate videos and games from the studio into mobile networks.
“Universal Studios Networks and Siemens mobile are affording mobile network operators access to first class content in conjunction with the services of a leading integrator for videostreaming services,” said Volker Ziegler, president of solutions at Siemens.
