LIBERTYVILLE, Ill.-Following its successful text messaging campaign with the “American Idol” TV show, AT&T Wireless Services Inc. announced a new text messaging promotion for football fans.
AT&T Wireless and Motorola Inc. announced they teamed with the NFL to conduct a TEXTDown promotion, allowing fans to place votes for their favorite players in the quarterback, running back, wide receiver, defensive end, outside linebacker and cornerback positions through text messages.
The promotion, which runs through Nov. 30 and includes four trips for two to the Pro Bowl as prizes, is open to any AT&T Wireless subscriber with a text messaging-capable mobile phone.
