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P-Cube offers DRM application

SUNNYVALE, Calif.-P-Cube Inc., which provides programmable Internet Protocol service control platforms, announced its enhanced mobile service application.

Encharge 2.1 allows operators to protect copyrighted content from unauthorized use, storage and distribution, according to the company. The product uses terminal identification so operators can identify authorized device types and permit or block content based on the device’s profile.

“Mobile content data is a very lucrative asset for wireless providers. It’s imperative that providers protect their assets while simultaneously packaging, delivering and charging for services that permit subscribers to personalize content,” said Yuval Shahar, president and chief executive officer of P-Cube. “Our technology-agnostic services layer allows mobile operators to identify individual subscribers and control access to services based on their subscriber profile and device type, further demonstrating the importance of service control in IP networks.”

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